How to make sustainable choices this Earth Day
Simple changes you can make to combat the pressing issue of climate change
Today, April 22, marks Earth Day, which represents a full 24 hours focused on finding global solutions to combat the pressing issue of climate change. From governments to citizens, Earth Day is about holding everyone accountable when it comes to caring for our fragile planet, as well as coming up with ways to make positive change.
As a brand inspired by the natural environment, and the strength and beauty of our diverse land, our connection to Earth runs deep. Nature’s simplistic healing power is one we are both grateful for and aim to preserve, doing our part to help the land that heals us, heal itself, which is why we are always working to further our commitments to sustainability.
From conscious packaging and materials, to using native ingredients in our Organics™ skincare line, we’re dedicated to creating organic products that are not only kind to your skin, but kind to the Earth.
Our commitment to clean
clean™ by endota is our latest and proudest commitment to sustainability. We specifically use post-consumer recycled plastic (or PCR), which is made from material that’s already in circulation. As for the pumps, they’re made from polypropylene, a material that’s accepted in kerbside recycling – a surprisingly hard feature to come by in beauty packaging.
Our clean™ by endota range of body care products is mindfully formulated with Australian extracts and housed in 100 per cent recycled and recyclable packaging.
The clean™ by endota range, including both the Hand & Body Wash and Hand & Body Lotion, are also available in 500mL refill pouches, which reduces plastic use by 86 per cent and will infinitely extend the life of your original bottle. And when the pouch is finished, you can simply rinse and drop it off at your local supermarket's REDcycle bin.
REDcycle is a national service that offers speciality recycling for materials that aren’t accepted in regular kerbside collection, thus reducing landfill and the overall environmental impact. A service we certainly support.
Using our clean™ by endota Refills
Introducing clean™ by endota Duos
To further your sustainability efforts
While all the above sounds great, we’re aware that preserving the environment requires a greater commitment. So, we’ve compiled a few of our favourite at-home sustainable beauty habits to help you further reduce your impact.
Ditch the disposable beauty items (like cotton rounds and razors) for reusable options like flannels, muslin cloths and razors with replaceable blades. This will help limit unnecessary waste, thus minimising landfill.
Recycle all your soft plastic packaging with our partners at REDcycle. REDcycle run a national program, so you can find their drop-off facilities at almost any Coles or Woolworths supermarket.
Cut back on time spent in the shower – just one minute less every day will significantly reduce your water usage (The Canberra Times suggests that 45 million litres of water could be saved per day if just the population of Sydney cut their shower time by one minute). Consider turning the tap off when shaving, cleansing, or conditioning your hair, too.
Reinvent empty beauty jars by using them to store small, easily lost items like jewellery, contact lenses or vitamins. For example, the Intense Moisture Mask jar is the perfect size for storing rings, or vitamins if you’re heading away.
Make your own bathroom cleaning products with natural ingredients like vinegar, essential oils and lemon juice. Vinegar,water and lemon rind make for a great surface cleaner, while water, white vinegar, rubbing alcohol and orange essential oils work well for sparkling glass windows. Bonus: making your own formulas will also keep potentially harmful cleaning chemicals out of the home.
Make a conscious effort to purchase products that champion native and organic ingredients, and that come in recycled or recyclable packaging. Our endota Organics range champions certified organic plant ingredients, and is housed in sustainable packaging. We also offer our line of cork massage tools. The cork tree is actually the only type of tree that can have its bark removed without permanent damage, making it a great environmentally-thoughtful choice.
Try shampoo bars – they minimise water usage and often result in less waste. Solid deodorants are another alternative we love.
Shop the sustainable edit
Read more about the Clean by endota range, and how we define clean beauty in general, in our recent blog.
Reference: Shorter showers to save 45m litres per day, May 2019. The Canberra Times.